Firm, flexible styling control for sleek shapes, defined texture and longer-lasting hold. AG Liquid Effects Firm Lotion, 240 mL by AG is a cosmetics/skin designed to support daily skin care. This 240 ml size is suited to professional retail and at-home use. Follow the product label for directions and care instructions.

Why you'll love it
Firm, flexible styling control for sleek shapes, defined texture and longer-lasting hold
Helps hair feel polished, manageable and salon-fresh
Suitable for focused, professional-quality care at home
Fits easily into a consistent AG Care routine

How to use: Work a small amount through damp or dry hair, then shape and style as desired.